About Us

Welcome to Effervescent Collective,

An online fashion brand built in sunny Southern California. Our founder built this brand in aims to inspire young women to be confident and to love themselves, despite the adversity our generation faces in the world today. Our founder lost her mother due to Glioblastoma (brain cancer) in 2019, right before the world shut down in 2020. In honor of her mother, and effort to help others Effervescent Collective LLC is donating a percentage of all purchases to brain cancer research. At Effervescent Collective we encourage women to be their own muse, and break the norms. We use fashion as a form of a creative outlet. We bring different styles together to highlight the importance of individuality and creativity. We source items that are unique, innovative, and sustainable. We inspire the innovators, the risk takers, and the bold. We are here to make a difference. We aim to be fearless, yet effortlessly effervescent.

Shop and support the fight to find the cure for brain cancer. Together, let's make a difference. Happy shoping angels!